Apps & EcosystemAppsFH Alliance — B2B2C
B2B2C

Supercharge your dealer relationships.

Brand-defined, dealer-distributed campaigns. Unlock synergies with your dealers’ data while keeping your brand consistent — from one FirstHive platform.

Brand
defined content
Dealer
distributed reach
Full
attribution
🏢
Brand / Admin
Templates & domains
🧑‍💼
Dealer / Agent
Brand logo · sender ID
0Brand-consistent campaigns
0Reach via dealer network
Part of the FirstHive App Ecosystem
The Vision

Grow through a distributed network without losing central control.

Two simple ideas, one big result: unlock the synergy of your dealers’ data, and let them distribute content you define and control.

📈

Expanded reach

Tap into every dealer’s audience to expand your potential customer base.

🛡️

Enhanced brand trust

Dealers send on-brand content with your logo, sender name and sender ID.

🤝

Data collaboration

Combine brand and dealer data for richer insights and segmentation.

🚀

Scalable growth

Grow through a distributed network without losing central control.

💬

Improved CX

Relevant, local, on-brand communication for every end customer.

📊

Performance visibility

Track every dealer campaign with full attribution and dashboards.

Under the hood

Two roles, one controlled workflow

Brand / Admin
FirstHive CDP

Defines the approved content, channels and distributor network — and keeps full control from a single platform.

Dealer / Agent
B2B2C portal

Distributes on-brand campaigns to their own audience and tracks performance — all within the brand's guardrails.

Capabilities

Everything the alliance needs

01

User & content management

Centrally govern users, templates and creatives for the whole network.

02

Campaigns & journeys

Equip agents with ready campaign journeys they can launch in minutes.

03

Personalization

Brand logo, exclusion lists and per-dealer customization built in.

04

Performance dashboard

Per-agent and program-wide campaign performance at a glance.

Expected benefits

Grow through your network

Reach
Expanded
Trust
Brand-safe
Insights
Shared data
Growth
Scalable

Turn your dealer network into a growth channel

Brand-defined, dealer-distributed campaigns — with full control and attribution.